Working with the copywriter we co developed the department name for A&N Media’s new innovative IT section. I then developed the logo, signage and stationary based on the original concept.
Too often publishing companies are rigid, organised in silos, slow to react and to innovate. At A&N Media, which comprises Metro, the Daily Mail, MailOnline, Northcliffe Media and more, it is Sam Duncan Brown’s job as Head of Innovation to make this new culture of innovation stick.
The idea behind InnovationLab is to implement new technologies that have the greatest business impact but come at a low cost.